Website and visual identity for a personal brand in the creative sector
Services: Visual identity, web development, and copywriting.
Web design for a psychology practice: how to convey the same trust online as in the consulting room
Design and development of a website for a clinical psychology practice, including visual identity, content structure, and copywriting.
Social Ads and Landing Pages for Lead Generation in the Education Sector
Development of a landing page and creation of creative assets for a lead generation campaign in the education sector. The landing page was designed and built in WordPress using Elementor, with a clear structure focused on facilitating understanding of the offer and capturing contacts. Creation of page content, including writing the main copy, with a […]
Website renewal and digital marketing management for NGOs
SAAC Madrid is an organization dedicated to specialized training in augmentative and alternative communication. Faced with the need for a functional platform for the online sale of courses and a comprehensive reorganization of its marketing tools, a complete website redesign and digital optimization project was carried out. Initial situation The previous website did not allow […]
Multilingual Web Development and Copywriting for a German SAP and Cybersecurity Consulting Firm
Development of a professional website for a German company specializing in SAP and cybersecurity consulting services. This project was carried out entirely in WordPress using Elementor, allowing for the creation of a modern, functional design fully adapted to the client’s needs. Creation of all content from scratch, applying copywriting techniques focused on capturing attention and […]
Inbound Marketing Campaigns for Technology Companies
Over the past four years, I have developed and managed inbound marketing campaigns for a technology SME, achieving customer acquisition and retention. Below, I will explain what this approach entails and why it might be of interest to you if you own an SME: What is Inbound Marketing? Inbound marketing is a digital marketing strategy […]
Verbal identity guides
I have experience developing verbal identity guides for SMEs—documents that help define and unify a company’s voice and tone of communication. Here is a more detailed description: What is a Verbal Identity Guide? It is a strategic document that sets out how a brand should communicate with its audience. Unlike a visual identity guide, which […]
Corporate event coordination for B2B lead generation
My professional background includes four years of experience in coordinating corporate events, both in-person and online, specifically aimed at B2B sales. To ensure the success of these events, I have coordinated several key actions: Planning and organization Establishing clear objectives for each event and managing a detailed budget. Creating timelines with key deadlines to ensure […]
Strategic writing and SEO copywriting in the tourism and cleantech sectors
Experience in writing corporate, sales and training content for companies in the cleantech sector (technology applied to the environment) and the tourism sector, with a strategic approach based on communication objectives and online positioning. Application of SEO copywriting techniques to develop copy aligned with each brand’s value proposition, optimised to improve organic visibility and attract […]
Press Articles in the Cleantech Sector
Writing press releases and articles for specialized media in waste management and the environment. This content aims to present an understandable and practical view of the application of SaaS technology to professional waste management. It also highlights the importance of this type of software solution for driving circular economy strategies in large corporations. Read this […]
